Are Asian Life Insurance Videos Too Powerful?

Before you watch these videos, I suggest you get a tissue box.

If you’re reading after watching those videos, thank you.  The question here is, are these videos TOO powerful?  Are overly dramatic videos really the best solution for life insurance companies to promote their product?

Maybe it’s an effective tool in Asia just because of their culture for dramatic film, but these videos just feel like a bit much.  Great short films, but as commercials? hmmm..  What are your thoughts?

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